Firas Al Qassem Highlights the Future of Real Estate Asset Management at Global PropTech Summit

Engineer Firas Al Qassem, Founder of Stay, speaking at the Global PropTech Summit about transparency and real estate asset management

Firas Al Qassem, Founder of STAY, highlighted during his participation in the Global PropTech Summit that PropTech is no longer just a technological trend, but a fundamental driver reshaping the future of real estate services.

He explained that the integration of data and real-time analytics has become essential in developing agile and efficient operating models within the sector, emphasizing that technology plays a key role in:

  1. Enhancing accountability and transparency in real estate asset management.
  2. Elevating quality standards and improving customer experience.
  3. Building long-term trust among investors, developers, and end users.
  4. Enabling accurate decision-making through real-time insights.

He added that modern urban environments are increasingly relying on PropTech solutions to deliver more efficient and sustainable real estate services, accelerating the transition toward smarter and more organized cities.